Outreach Program Manager, Communications, Marketing & PR

Minimum Qualifications

• Bachelor’s degree in Marketing, Communications, Finance, or related field
• At least 7 years of experience in pension benefits, public relations, employee benefits, finance, or a related sector
• 5+ years of management or supervisory experience
• Strong presentation and public speaking skills
• Excellent writing skills; ability to produce clear and visually compelling reports
• Demonstrated success in networking and relationship management
• Experience developing and delivering presentations to large groups
• Experience preparing and reviewing media content (social media, podcasts, video, publications)
• Proficiency in Excel, data analysis, and KPI reporting
• Strong project management, planning, and organizational skills
• Ability to travel frequently throughout Georgia, including overnight stays

Preferred Qualifications

• 5+ years of retirement‑related benefits experience
• Knowledge of TRSGA pension plan
• Experience with proofreading and editorial reviews
• Graphic design or AI‑based content creation experience

Key Responsibilities

Program Leadership & Strategy

• Lead the Outreach Program and manage all outreach staff, including training, coaching, and performance evaluation
• Establish annual goals, KPIs, and performance metrics
• Conduct quarterly performance reviews and annual evaluations
• Participate in benefit fairs, seminars, workshops, and conferences
• Coordinate hiring, staffing assignments, disciplinary actions, and staff development
• Plan and attend weekend seminars, coordinate speakers, secure venues, and manage related logistics
• Collaborate with Communications and Marketing to align messaging, outreach materials, and campaigns

Administrative & Reporting

• Prepare monthly travel authorization reports
• Analyze KPIs and produce actionable reports using advanced Excel
• Support operations including logistics, reporting tools, and outreach administration systems
• Review social media copy, outreach marketing emails, and publications for accuracy and alignment
• Assist with performance dashboards and strategic reporting
• Coordinate invoicing with associations and vendors

Event Oversight & Representation

• Strengthen relationships with retiree and professional associations (GAE‑R, GREA, GAEL, etc.)
• Plan and manage high‑impact outreach events
• Serve as a primary presenter at strategic events
• Shadow outreach staff to ensure quality and consistency

Knowledge, Skills & Abilities

• Public administration and management principles
• Knowledge of state and federal regulations
• Proficiency with Microsoft Office
• Strong writing, communication, and interpersonal skills
• Ability to set performance standards and manage priorities
• Sound judgment, decision‑making, and customer service skills
• Ability to work under pressure, adapt to change, and manage multiple projects
• Commitment to confidentiality and professionalism

Work Environment & Physical Requirements

• Professional office setting + field work at events
• Requires ability to occasionally lift up to 20 lbs
• Frequent travel (30%–50%) including overnight trips
• Regular operation of a motor vehicle